Tony Piraino Referral Agent Connections Newsletter (August 2024)

Check out all past tips in the archive HERE

Email Newsletter
I've been on the lookout for a great newsletter platform and finally found one that fits the bill! It's called beehiiv, and thanks to a recommendation during my coaching session with David Manzer, I decided to give it a try. I liked what I saw, and within a few days, I had everything set up and ready to go. You can check out the first newsletter I sent on Tuesday at 10 am (ChatGPT suggested this day/time for the best open rate).

Here's a quick rundown of the results:

• Recipients: 637

• Open Rate: 41%

• Click Rate: 8.4%

• Unsubscribe Rate: 5.7%

I expected some unsubscribes with the first round but am hopeful this will decrease over time.

I'd love to hear about your experiences with newsletters:

• Do you send newsletters?

• How often do you send them?

• Do you use any services to supplement your content, like Keeping Current Matters?

Also, if you have any clients in Illinois needing a real estate professional, please keep me in mind. While I primarily cover Decatur and the surrounding areas, I have connections with agents across the state and can help connect them with the right person.

Looking forward to your insights!